Men’s Beach Wardrobe Essentials


A collection of versatile pieces for a wardrobe well-travelled.
A curated wardrobe underpins the season of escape, spotlighting lightweight linen and a palette of sky blues and muted yellows that reflect the freshness of summer. Discover an edit of classic polos, modern shirting, swimwear and tailored shorts made for every day of vacation.










MODERN SHIRTS
The shirt is key to the beach edit, capturing the ease of summer through relaxed shapes and muted colours. Each piece is designed to be worn with tailored trousers and shorts or pared back with swimwear. Stripes and checks lend a modern attitude to timeless cuts, channelling the carefree mood of the season.


STRIPES & CHECKS
Timeless stripes and checks ground the beach edit, balancing heritage riviera style with a modern sensibility. The subtle yellow and white palette reflects the coastal hues of summer, brought to life through the ease of linen.






THE POLO SHIRT
An essential of the COS summer wardrobe, the polo shirt embodies the nonchalance of coastal style, from beach to riviera. Crisp fabrics and muted neutrals lend versatility to the classic polo, which can be worn with shorts or swimwear or styled over a lightweight shirt for a modern take on layering.


SWIMWEAR
This season’s swim shorts are refreshed with rich, dark hues and enlivening stripes, taking notes from classic coastal style. Each piece doubles up as the foundation to casual daytime looks with a polo or linen shirt.






LIGHT LINEN
Linen is a quintessential summer fabric. This season, classic pieces are central to the beach edit: the striped shirt, tank and T-shirt allow for breathability and comfort during the warmest days.
Elasticated linen regular-fit tapered trousers
115 CHF