H&M group privacy commitment
We are the H&M Group, the company affiliates of H & M Hennes & Mauritz AB and its brands; H&M, COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET and Afound. When you shop with us or use one of our services, you trust us with your information. Protecting personal data and your privacy is of the greatest priority for the H&M Group.
It is important to us to give you clear and transparent information about the personal data we collect, why it is needed, how it is used and your rights over it.
The H&M Group consists of different brands and legal entities and the company responsible for the processing of your personal data is dependent on the purpose for which it is collected. For each processing purpose you will be informed of the responsible company. It will be either the Swedish company H&M Hennes & Mauritz GBC AB, or one of our local affiliates.
Please read our full privacy notice to understand in depth how we handle your personal data and the rights you have over it.
Read H&M Group privacy notice