Beyond the now
Better choices come from thinking about our long-term impact on the planet. We look beyond our collections to a new way of living and creating that will lead us to a net-zero existence. This means reducing more emissions from the atmosphere than we create and using fewer resources in everything we do. We believe that our choices, our wardrobes and our lives can do more with less.
Our goal at H&M Group is to reduce our emissions* by 56%** by 2030 and achieve net zero by 2040.
Creating our collections Our process Shared responsibility
Take a closer look at the goals we’re working towards and the key areas we’re focusing on to achieve our ambitions.
THE LIFE CYCLE ASSESSMENT
A tried-and-tested method we’re using to measure the potential environmental impact of a product throughout all its stages, from the raw materials to the finished piece.
Better choices come from taking responsibility for the places we touch. We think beyond walls to reinvent the definition of our spaces and the positive impact they can make.
We’ve redesigned our packaging using fully recyclable materials. Our number one priority is reducing the volume of materials used, and we’ve already significantly decreased the amount of COS packaging you receive with each order.
THE COS PRODUCT CARE GUIDE
From caring for cashmere to looking after leather, here we share tips on how to make your pieces last as long as they were designed to.
From COS Resell to our Repurpose projects, see what we have introduced so far to extend the life of our products after they have left us.
**Based on a 2019 baseline